Amelia Rose was founded by Amelia during law school. After practicing for 2 years, she quit law to focus 100% of her energy on what people would refer to as her “little jewelry thing.” She always knew it would go way beyond that, and ever since then the brand has been a symbol of empowerment. Amelia's work has been featured in Vogue, Real Simple, O, The Oprah Magazine among many others. It is regularly worn by the anchors on Good Morning America, as well as A-List celebrities. Amelia's favorite part of Amelia Rose involves collaborations rooted in give back—and not just 10%. The organizations she partners with get 100% of the proceeds.
Born at the famous Bondi Beach in Australia, Fridays The Label was founded by three women (Alex, Dani and Bonnie) as their way of sharing their Aussie lifestyle with the rest of the world. The girls realized they needed a bag that looked good- and was not going to tire quickly with a bit of adventure. Their neoprene totes are designed to last longer than your average bag - standing up to weathering, resisting grease, oil, water, and being able to handle a wide range of temperatures. Fully machine washable, they are for girls who like to sweat, and get dirty from time-to-time.
Designer Annah Chakola, lives between the US and Kerala. A pioneer of upcycled jewelry and bags- she was the first Indian women to have her products sold in Wholefoods. Born to a family with over 150 years heritage in the textile industry, it was her father’s death and her mother taking charge of the business, to ensure the family’s economic survival, that led to Annah and her brother meeting makers and artisans from all over the subcontinent at a young age. Annah now works to preserve traditional craftsmanship methods through forming sustainable partnerships. She hand-picks vintage textiles and high vibrational semi-precious stones, so that each piece tells a unique story.
YogaPaws is a mother/daughter adventure which launched in 2003. Gail (mother) and Jamie (daughter) Getzwiller share a love for travel and yoga, which led to a natural development of Yogapaws- the world's first wearable travel mat. Not only does their eco-friendly design make practicing so much easier and more fun- it sparked a total Instagram phenomenon. All over the world, yogis began posting pictures of themselves practicing everywhere with new found freedom. The only gloves/socks made for yogis by yogis, we take ours everywhere.
"We wanted to develop a luxury skincare line that was simple to use, highly effective on all skin types and most importantly, founded on holistic principles. Our challenge has been balancing science, nature, wellness and beauty in a way that is intuitive, and functional for a modern lifestyle." KAREN AND KRISTIN PETROVICH själ CO-FOUNDERS